I have a long unorganized list of sales blogs. They were found by a standard Google search and I am assuming that if they show up on the first page of a Google search then they must be doing something right.
So, for no particular reason, here is Jeffrey Gitomer with an excited looking website. On his bio page he list a gazillion presentations at all kinds of companies on sales training. I definitely have to admire a man who has minted his own coins as well and has a Pokemon worthy game card.
In many ways this is what I hoping to encounter. This guy is selling his own book and services. His website has only a vague demarcation between providing information and then trying to get me to buy his book. If he had Jedi mind powers I’d probably have my credit card out already.
His Sales Help section had a weekly column which I rather liked because he made a point that seemed blindingly obvious after I had read it. People want authenticity, not be “sold” to. The vast majority of people do not like sales and relying on a “system” for sales tends only to make people skeptical. Jeffery states: RULE ONE: People don’t like to be sold, but they love to buy.™. The ™ symbol was added by himself and I will gladly acknowledge this. I dislike having clerks in Safeway ask if they can help me find the milk. Thank goodness they weren’t trying to actively sell to me also.
I’m going to spend some more time on this site before going to another one. This site secretes enthusiasm (although that sounds vaguely unsettling). Jeffrey Gitomer clearly has something for me to learn about sales.